IBT advertising campaign

Game design 2
February 1, 2016
Web design
May 1, 2016
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IBT advertising campaign


The Irish Blood Transfusion Service is proposing to launch a new advertising awarness campaign, driven primarily through Irish newspapers and secondly through an adshel awareness campaign.
The campaign has a three pronged approach, promotion, awareness, recruitment. The adverts should be different, not iterations of each other but be based on the same concept.
They should have a common look and feel to the campaign. You will create 3 print based adverts for The Irish Times, The Examiner and The Sunday Independent.
The three adverts will be also converted into three adshel posters.

Newspaper Adverts

Adshels

Adshel